Unlocking Oncology Insights for Informed Decision Making
The vast majority — an estimated 80 to 85% — of all cancer patients are treated in community oncology practices.1 Ontada’s partnership with the leading community oncology network, The US Oncology Network, connects us with 35% of community oncologists over 600 sites of care across 35 states. This connection offers us unparalleled, rapid insights into testing and treatment behavior and biomarker data, leveraging real-world data (RWD) that truly reflects the community oncology landscape.
Empowering oncology breakthroughs with RWD and insights
Accelerated market success
Drive product success with more strategic, physician-level insights from the nation’s leading community oncology network
Granular data resources
Leverage clinical and biomarker data to develop targeted marketing strategies
Leading oncology EHR
Benefit from high-quality, RWD sourced from our proprietary oncology-specific EHR, iKnowMed
Timely updates
Lead the market with near real-time data that reflects changes in clinical guidelines, care standards and biomarker status
Customized educational programs
Trigger delivery of educational content for healthcare providers within The US Oncology Network based on physician behavior
Advanced technology for quicker insights
Unleash reliable and robust oncology RWD curated by oncologists enabled by innovative technologies
Supporting brands across the product lifecycle
- Identify and classify physician segments based on specialty, practice size and patient demographics to create tailored messaging that is relevant and impactful
- Craft a comprehensive launch plan that ensures that every stage of the product launch aligns with physician needs and market demand
- Assess competitive landscape and potential for growth, enabling strategic positioning of the product to maximize market penetration.
- Assess physician barriers impacting product adoption while monitoring the duration of therapy to identify where support is needed
- Leverage historical data and market trends to create accurate forecasts that guide strategic planning, ensuring preparedness for varying levels of demand
- Compare clinical trial outcomes with real-world data to generate early insights post-launch, enabling adjustments in strategy that reflect actual physician behavior
- Implement systematic outreach and education programs to ensure that every eligible patient receives the product, aligning physician prescribing practices with established clinical guidelines
- Monitor the duration of therapy and appropriate dosing to ensure consistent adherence and value, aligning real-world usage with the claims and benefits established in clinical trials
- Identify and classify physician segments based on specialty, practice size and patient demographics to create tailored messaging that is relevant and impactful
- Craft a comprehensive launch plan that ensures that every stage of the product launch aligns with physician needs and market demand
- Assess competitive landscape and potential for growth, enabling strategic positioning of the product to maximize market penetration.
- Assess physician barriers impacting product adoption while monitoring the duration of therapy to identify where support is needed
- Leverage historical data and market trends to create accurate forecasts that guide strategic planning, ensuring preparedness for varying levels of demand
- Compare clinical trial outcomes with real-world data to generate early insights post-launch, enabling adjustments in strategy that reflect actual physician behavior
- Implement systematic outreach and education programs to ensure that every eligible patient receives the product, aligning physician prescribing practices with established clinical guidelines
- Monitor the duration of therapy and appropriate dosing to ensure consistent adherence and value, aligning real-world usage with the claims and benefits established in clinical trials
Ontada offers unrivaled value and insight into the oncology ecosystem through our connection to the leading community oncology network. Learn how our real-world, prescriber-level data solutions can help your organization make critical decisions faster.